Alberto Priore
Freelance web developer based in Italy.
Most collaborations start with one specific thing to move forward, then grow naturally if the fit is good.
Available
I help teams and agencies with existing web products. ongoing development. custom web applications. WordPress websites. integrations and internal tools. technical partnership.
I’m a freelance web developer based in Italy, with 15+ years of experience working across web products, custom applications and agency projects.
A page, a website, a fix, a launch or a technical problem that needs calm, practical execution.
I work inside your existing flow, keep tasks readable and flag technical decisions early.
A clear first task can grow into ongoing product support.
A good fit for small product teams and digital agencies that need experienced development support without adding unnecessary process or another layer of management.
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01 Entry point
Start with concrete development work.
Most collaborations begin with one clear task, feature or technical problem that needs to move forward.
Products, websites and practical fixesThis can include work on an existing application, a custom WordPress website, frontend implementation, an integration or a release that needs additional development capacity.
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02 Ongoing support
Keep the product moving.
After the first task, I can stay involved across maintenance, feature development, updates, releases and day-to-day technical work.
Reliable development across the backlogUseful when you need extra technical capacity without adding another layer of management.
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03 Technical partner
Take responsibility as context grows.
Once there is trust and product context, I can help with integrations, internal tools, workflows and practical technical decisions.
Support around the productHands-on development combined with enough context to identify problems early and keep the work maintainable.
Simple workflow, visible work.
I’m used to working asynchronously with agencies and small product teams. The goal is to keep priorities visible, communication clear and progress easy to follow.
Kanban
Trello or a simple board
I usually work with a lightweight Kanban board for tasks, priorities and status.
Chat
Slack or your team chat
Quick questions, daily context and project decisions can stay in the channel your team already uses.
Docs
Google Drive and shared notes
Briefs, assets, specs and decisions are kept in shared documents so the project does not depend on memory.
Async
Clear updates, fewer meetings
I keep updates short, surface blockers early and avoid turning every decision into a meeting.
I’m flexible about tools. I can adapt to the team’s existing setup or help keep a lightweight workflow that people actually use.
Selected projects
A selection of long-term product work and agency collaborations across SaaS, custom development, WordPress and e-commerce.
YESdesign
Freelance full stack and lead developer
Long-term freelance collaboration since 2019, still ongoing. Full stack and lead development across agency client projects, with mentoring of developers inside the team.
- Main stack across projects: WordPress, WooCommerce, Laravel and Livewire
- Lead developer on selected work, from implementation through to practical technical decisions
- Also supported projects involving Magento 2, Vue.js, Tailwind and ExpressionEngine
Scontrino
In collaboration with Vitamino
Freelance full-stack developer
Long-term development within their product direction and roadmap. Work on an Italian SaaS e-commerce platform, across the merchant admin area and the storefront templates each shop runs on.
- Led development across the SaaS administration area and the storefront templating layer
- Improved usability, frontend structure, performance and scalability across the platform
- Refactored the admin experience toward a lighter, server-driven interaction model
LOSA Home
In collaboration with Iride
Development from their Figma designs and project direction. Custom store for an artisan wood brand, focused on product presentation and a smooth shopping experience.
- Built a custom theme from the provided Figma designs
- Customized WooCommerce templates for the customer dashboard, cart and checkout
- Supported ACF field design, configuration and practical use across page content
Macelleria UMA
In collaboration with Iride
Development from their Figma designs and project direction. Custom e-commerce for an online horse meat butcher shop, with a tailored purchase flow and a strong brand presence.
- Built a custom WordPress + WooCommerce theme from the provided Figma designs
- Adapted templates for dashboard, cart and checkout
- Supported ACF structure, field setup and editor-friendly content models
The stack behind the work.
15+ years of full-stack development across a few technologies I know well. I choose the stack and level of complexity that fit the existing product, team and work.
Stack 01
Ruby on Rails & Hotwire
Development and ongoing work on SaaS products, web applications and admin interfaces, using Rails, Hotwire and Stimulus to keep server-rendered applications fast and maintainable.
Stack 02
Laravel, Livewire & PHP
Custom applications, dashboards, integrations and internal tools built with Laravel, Livewire, Alpine.js and PHP, including work on existing codebases.
Stack 03
WordPress, WooCommerce & ACF
Custom WordPress and WooCommerce development for agencies and businesses, with flexible content structures built around Advanced Custom Fields.
Also
Frontend, data & deployment
Frontend implementation from existing designs, together with databases, API integrations, hosting and deployment when the work requires the full path to production.
I can also help with layout, UX details and practical visual decisions when useful. Most visual work still starts from an existing design, brand or agency direction.
Common questions
A few practical answers for product teams and agencies considering bringing me into a project or an ongoing collaboration.
What kind of work is the best fit?
I’m a good fit for existing web products that need ongoing development, maintenance or new features, and for agencies that need reliable technical capacity across custom websites and client projects.
Can you join an existing agency workflow?
Yes. I can work inside an existing setup using Trello, Slack, Google Drive or another toolset. The same applies to small product teams with their own backlog, documentation and development workflow.
Can the collaboration start with a small task?
Yes. That is often the best way to start. A clear first task makes it easier to understand the product, the workflow and whether the collaboration is a good fit.
Can you stay involved after the first task?
Yes. I’m particularly interested in collaborations that can grow into ongoing development and maintenance. That usually works best after completing something concrete together and building product context.
Do you work remotely?
Yes. I’m based in Italy and work remotely with agencies and product teams. I’m comfortable with asynchronous communication, short updates, shared documentation and focused meetings when needed.
